Advanced contact base analytics. See what actually works.
You see where sign-ups come from and what results your follow-up actions deliver. 2way brings online, offline, and sales data together into one clear view.
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You see more when all data lives in one place
Data only starts to make sense when you can view it together. Sign-ups, discount codes, and sales usually live in separate systems. In 2way, they come together in one place - making it easier to see what truly works.
One analytics layer for the entire customer journey
2way collects and connects data from every touchpoint: sign-ups from QR, NFC, pop-ups, and landing pages, customer actions after sign-up, discount code redemptions, real sales outcomes. You see the full journey - from first contact to transaction.
Decisions driven by data, not intuition
You can compare: online and offline channels, specific locations and materials, sign-up formats and their impact on sales. As a result, you: shift budget to where it actually delivers ROI, scale the activities that perform best, turn off those that generate nothing more than nice-looking metrics.
What exactly is being measured?
Every interaction leaves data behind, including: every QR or NFC scan, every sign-up to the database, every discount code redemption, attribution of each sign-up to a specific location and medium, device type and sign-up method, user status signals: clicks, code usage, engagement. These aren’t just numbers. They’re context that lets you draw real conclusions.
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Data export
You can export all information to Excel, including: the number of SMS messages sent and delivered, full campaign performance statistics, clicks and discount code redemptions, detailed QR and NFC data. This allows you to: analyze your database in your own spreadsheets, combine data with other systems.
🛠️ Explore all the features of our 2way SMS Marketing Platform
Gain access to complete SMS Marketing toolset. Make your texting outreach effortless as a breeze 💨, regardless of your business type.
Customer testimonials
I highly recommend 2way SMS service and SMS newsletter application for its versatility and effectiveness in running marketing campaigns. With this application, you will be able to easily manage your customer communication by sending personalized SMS messages and effectively run SMS newsletter campaigns.
Nikodem Grzeszczuk
Head of Digital Marketing, Rockwool
We’ve been using 2way SMS for our business, and it has been a game-changer. The ability to directly text our customers has opened up a whole new avenue for communication and marketing. With 2way SMS, we can engage with our customers by answering their questions, sending promotions, or collecting feedback. Our customers appreciate the personalized updates, appointment reminders, and special offers delivered straight to their phones. Damian has been essential to the success of our marketing efforts and the implementation of this new service.
Chase Roedel
Head of Marketing, Permaseal
