Offline SMS Newsletter

Turn offline interactions into your own, high-quality customer base. One consistent experience that connects traditional marketing with digital channels. NFC and QR codes trigger sign-ups exactly where the customer is: at checkout, at an event, or in the fitting room. And that’s just the beginning.

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Build your customer base. Here and now.

Send offers and updates to customers while they’re on the move. QR and NFC stickers bridge offline touchpoints with online communication, without involving staff and with full control over your data. One tap. One scan. At checkout, at an event, at the service desk.

How it works

The customer scans a QR code or taps their phone on an NFC sticker.

They’re taken straight to the sign-up page.

They enter their phone number.

They receive a verification code (double opt-in) and are added to your contact database.

Benefits for Customers

Exclusive offers and discounts available only to subscribers.

New products and promotions delivered straight to their phone.

Fast, direct communication without an app and without searching for information.

Benefits for your business

Your own customer base from offline traffic, instead of one-time visits that disappear. 
More sales thanks to direct SMS communication. 
Effortless implementation - QR and NFC work without involving your team. 
Full insight into results-you can see what works, from the point of registration to customer response.

Do you want to know the possibilities of the Offline Newsletter SMS?

What is QR technology?

QR (Quick Response) technology allows data to be shared instantly through a two-dimensional code that customers scan with their smartphone camera. Unlike traditional barcodes, QR codes can store significantly more information, from links and contact details to locations and specific instructions.For your business, this provides a simple and effective way to guide customers to a sign-up at the exact moment of offline interaction. QR is one of the entry points to the Offline SMS Newsletter and requires no additional action from your staff.The process is intuitive. The customer scans the code, lands on the sign-up page, and completes the action in seconds. You capture the contact and retain full control over further communication.

What is NFC technology?

NFC (Near Field Communication) enables contactless data transfer over a very short distance. A customer simply brings their phone close to an NFC sticker. It works in the same way as contactless payments.In practice, it’s a single, simple gesture. Bring the phone close and the action starts automatically. In the Offline SMS Newsletter, NFC is one of the entry points to sign-up. It’s designed for moments where speed and natural interaction matter, such as at checkout, at the counter, or at a service desk. For the customer, it’s intuitive. For your business, it’s an effective way to capture contact details at the right moment.

Customer testimonials

I highly recommend 2way SMS service and SMS newsletter application for its versatility and effectiveness in running marketing campaigns. With this application, you will be able to easily manage your customer communication by sending personalized SMS messages and effectively run SMS newsletter campaigns.

Nikodem Grzeszczuk

Head of Digital Marketing, Rockwool

We’ve been using 2way SMS for our business, and it has been a game-changer. The ability to directly text our customers has opened up a whole new avenue for communication and marketing. With 2way SMS, we can engage with our customers by answering their questions, sending promotions, or collecting feedback. Our customers appreciate the personalized updates, appointment reminders, and special offers delivered straight to their phones. Damian has been essential to the success of our marketing efforts and the implementation of this new service.

Chase Roedel

Head of Marketing, Permaseal

FAQ

Do customers need any special software on their phone to subscribe to the Offline Newsletter?

No. The signup process uses features that are already built into smartphones. For QR codes, it’s the camera. For NFC, it’s the built-in proximity function. No additional steps or app installations are required on the customer’s side.

Can I see which store the signups come from?

Yes. Each signup is assigned to a specific contact point, such as a particular checkout, store location, or event. This makes it easy to see which locations generate signups and how customers respond to follow-up communication.

How do I implement the SMS newsletter in my store?

Implementation is simple. You place QR or NFC stickers at selected customer touchpoints. There’s no need to change sales processes or involve staff.

Do I need any special equipment to use NFC technology?

No. NFC stickers provided by us are sufficient. Customers use their own phones, and there’s no need to install or operate any additional hardware on the business side.

What data can I collect with this solution?

You collect customer contact details, such as phone numbers, along with information about the signup location and responses to SMS messages. This allows you to measure performance and make data-driven decisions.

Is the solution compliant with GDPR?

Yes. Signups are based on explicit customer consent, with clear information about the purpose of communication and the option to unsubscribe at any time. The entire process complies with GDPR.

Do you want to know the possibilities of the Offline Newsletter SMS?