SMS automations that increase conversion
You reconnect with customers at moments that have real sales potential. Because the effectiveness of an SMS depends on when it shows up.
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Sales don’t disappear. They wait for the right trigger.
After signing up, a customer may: receive a discount code but not use it right away, add a product to the cart and postpone the decision, sign up and never see any follow-up communication. In moments like these, timing is everything. With 2way, that moment starts working toward real sales results.
Behavior-based communication
SMS automations in 2way are triggered by what a customer did or didn’t do after signing up. They take into account, for example: whether the discount code was redeemed, whether the code was added to the cart, whether the purchase was completed. Based on this, a message is sent that matches the customer’s current stage in the buying decision.
Unused discount code
If a customer received a code but didn’t redeem it, you can set up automated reminders, for example: the first after 7 days, another after 21 days.
Abandoned cart with a discount code
If the code was entered in the cart but the purchase wasn’t completed, you can send an automated message - for example, after 4–24 hours. Each scenario is triggered while the purchase decision is still open.
Response instead of mass reminders
Communication becomes a reaction to real customer behavior - not a one-off or bulk send. As a result, you: close purchase decisions that were postponed, increase conversion from the contact base you already have.
🛠️ Explore all the features of our 2way SMS Marketing Platform
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Customer testimonials
I highly recommend 2way SMS service and SMS newsletter application for its versatility and effectiveness in running marketing campaigns. With this application, you will be able to easily manage your customer communication by sending personalized SMS messages and effectively run SMS newsletter campaigns.
Nikodem Grzeszczuk
Head of Digital Marketing, Rockwool
We’ve been using 2way SMS for our business, and it has been a game-changer. The ability to directly text our customers has opened up a whole new avenue for communication and marketing. With 2way SMS, we can engage with our customers by answering their questions, sending promotions, or collecting feedback. Our customers appreciate the personalized updates, appointment reminders, and special offers delivered straight to their phones. Damian has been essential to the success of our marketing efforts and the implementation of this new service.
Chase Roedel
Head of Marketing, Permaseal
