Individual discount codes. Sign-up is just the beginning.
Every contact added to your database receives a unique discount code. This lets you see what happens after the sign-up - and use that insight to drive further sales activities.
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A discount’s value goes beyond the discount itself
The same code can play different roles over time: sometimes it’s used immediately, sometimes the decision is delayed, sometimes the code remains unused. That’s why it’s not just the discount that matters, but what happens to the code after sign-up and whether you can respond to it in follow-up communication. In 2way, a code doesn’t end at delivery. It becomes a reference point for your next campaign decisions.
A code assigned to a specific sign-up
Each customer receives their own unique discount code. The code is tied to a specific sign-up and a specific campaign. This way, you know: who actually completed a purchase, which campaign generated the revenue, which codes were never redeemed.
Sometimes a decision needs time
If a code isn’t used immediately after sign-up, it doesn’t mean the purchase journey is over. You can send a reminder about an unused code: after 24 or 48 hours, using the same code, without restarting the process. Individual codes also enable simple, behavior-based scenarios: a reminder when a code hasn’t been redeemed, ending communication after a purchase, attributing results to a specific campaign.
The code stops being just a discount
With individual codes, you can: see the actual revenue generated by sign-ups, compare acquisition costs with sales results, evaluate campaigns based on outcomes, not assumptions.
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Customer testimonials
I highly recommend 2way SMS service and SMS newsletter application for its versatility and effectiveness in running marketing campaigns. With this application, you will be able to easily manage your customer communication by sending personalized SMS messages and effectively run SMS newsletter campaigns.
Nikodem Grzeszczuk
Head of Digital Marketing, Rockwool
We’ve been using 2way SMS for our business, and it has been a game-changer. The ability to directly text our customers has opened up a whole new avenue for communication and marketing. With 2way SMS, we can engage with our customers by answering their questions, sending promotions, or collecting feedback. Our customers appreciate the personalized updates, appointment reminders, and special offers delivered straight to their phones. Damian has been essential to the success of our marketing efforts and the implementation of this new service.
Chase Roedel
Head of Marketing, Permaseal
