Attribute Revenue to the Contact Level
Attribute revenue to the exact acquisition source and contact. Every code is tracked from sign-up through completed purchase. See which channels bring high-value customers and optimize budget accordingly.
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Attribute every dollar to its exact acquisition source
Each code is assigned to a specific contact at the moment of sign-up. From that point, every interaction is recorded: code delivery, link click, cart entry, completed transaction. The discount becomes the foundation for complete revenue attribution. See exactly which campaign, channel, and placement generated each dollar of revenue.
See which channels bring high-value customers, not just sign-ups
Your dashboard shows who received a code, who used it, when the transaction occurred, and what revenue it generated. Track performance per contact, per campaign, per acquisition source. Identify which channels bring customers who convert at high value and which bring sign-ups that do not purchase. Attribution is complete from first sign-up to final transaction.
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Recover revenue from contacts who showed purchase intent
When a contact receives a code and does not complete a purchase, automated follow-up SMS sends at 24 hours, 48 hours, or 7 days based on configured rules. Each reminder references the same individual code, maintaining continuity. Recover revenue that would otherwise be lost to inaction or distraction.
Optimize budget based on actual customer value, not sign-up volume
Every code redeemed is matched to a specific contact, campaign, and acquisition source. See the exact revenue generated by each sign-up channel. Identify which acquisition sources deliver high-value, repeat customers and which generate one-time, low-value transactions. Make budget allocation decisions based on verified customer lifetime value, not just contact volume.
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Explore all the capabilities
See what else the 2way platform delivers for enterprise marketing teams.
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Customer testimonials
"I highly recommend 2way SMS service and SMS newsletter application for its versatility and effectiveness in running marketing campaigns. With this application, you will be able to easily manage your customer communication by sending personalized SMS messages and effectively run SMS newsletter campaigns."
Nikodem Grzeszczuk
Head of Digital Marketing, Rockwool
"We’ve been using 2way SMS for our business, and it has been a game-changer. The ability to directly text our customers has opened up a whole new avenue for communication and marketing. With 2way SMS, we can engage with our customers by answering their questions, sending promotions, or collecting feedback. Our customers appreciate the personalized updates, appointment reminders, and special offers delivered straight to their phones. Damian has been essential to the success of our marketing efforts and the implementation of this new service."
Chase Roedel
Head of Marketing, Permaseal